HOW THE SMASH STRATEGY WORKS

The Smash Strategy is a 3-Step System that always follows the same logic. Step 1 balances - The Smash Set is a universal daily routine that resets the skin to a sable baseline so it can function the way it's meant to. Step 2 targets the concerns - ageing, acne, pigmentation etc - using professional-grade treatments for home us. Step 3 supports and strengthens results with boosters.

  • STEP 1 - THE SMASH SET

    Your full daily routine, engineered for balance. 3 steps in the morning and 3 steps at night - that's it. Inside you'll find an Exfoliating Cleanser, Hydrating Mist, Renewal Fluid Serum (choose your strength), Antioxidant Moisturiser and an SPF. Featuring all the ingredients you need. It works synergistically on every skin type to balance the skin indirectly eliminating concerns.

  • STEP 2 - THE TREATMENTS

    This is where the Smash Strategy gets targeted. Our at-home treatments bring professional results to life. Based on your concerns (ageing, acne, pigmentation etc) you choose your treatments. Ranging from Chemical Peels, to Microneedling and Dermaplaning. Each treatments integrates seamlessly with the Smash Set for best results.

  • STEP 3 - THE BOOSTERS

    The finished layer that keeps your progress steady. This is your targeted support. Think Pimple Patches, Body Acne Spray, SPF Lip Balm that smells like butterscotch and protects the lips from sun damage and some LIMITED EDITION drops for vibes every now and again. The Boosters and reinforce step 1 and 2 for consistent results.

1 3
SHOP ALL PRODUCTS

AGEING / ACNE / PIGMENTATION

SHOP BY CONCERN

We take the guesswork out of skincare. Everyone starts with the Smash Set, regardless of your skin type - the set adjusts to your skin's ever-changing needs. From there you choose your treatment products based on your concern. Whether it's breakouts, fine lines or uneven tone, our concern-based system makes it simple to target what matters most. And the best of all - the treatments overlap to essentially treat different concerns at once.

FIND TREATMENTS FOR YOUR CONCERNS

JUST A GIRL WHO GOT TIRED OF RULES

I didn’t build Smash because I wanted another skincare brand. I built it because I couldn’t find one that wasn't confusing.

I’m an engineer - I think in systems, not skin types. And the skincare industry made everything feel unnecessarily complicated.

So I applied the same principles I use in engineering: keep it simple, efficient and effective.

Smash was designed to put power back in your hands - no rules, no waiting rooms, no ten-step chaos, just a universal system that adapts to your skin and your life.

- Alisha Bodenstein
[Owner and Founder]